The IFDAQ values come from an intelligent ecosystem that creates a high-dimensional virtual image of the fashion industry and measures the effective market value based on the relative performance in the industry.
Unprecedented scientific in-depth analytics and infinite insights tell you the real market and benchmark value, power, trend and influence of everything that counts in fashion:
from the fashion group to their brands, from the the advertising campaign to the fashion show, from the fashion model to the fashion magazine – right down to the value of a single catwalk run or someone’s appearance value on an image.
The IFDAQ’s intelligent AI ecosystem covers the entire industry, including but not limited to the following stakeholders, entities, works and market segments.
Monitoring the performance and development of 150k+ entities
Brands & Collections
Fashion & Lifestyle Magazines
Professional Fashion Models
Agencies (Models & Artists)
Other Creatives & Professionals
Over 5M of professional works and jobs are appraised in real-time
Other relevant Works
Real-time coverage and assessment of market dynamics and key segments.
Global Media Presence
Global Demand Assessment
Geographically focused and targeted in-depth analyses and reports.
Creatives & other Professionals
Our advanced and proprietary AI technologies retrieve the most essential values from this large data pool and turn them into expressive data, which turns the IFDAQ into the first and unique intelligent system that visualizes the industry’s success and dynamics as well as its key driving factors.
To maximize the accuracy of the resulting refined data universe, we rely on a multifold and scientifically approved methodology that replicates a virtual representation of the industry from genuine values and driving factors of the industry.
The IFDAQ’s data and values are the result of a sophisticated machine learning mechanism that uses the world’s largest fashion industry data lake (aggregation of data assets) to build a high-dimensional virtual ecosystem that reflects the monitored industry.
Our core system architecture is based on unique quantification methodologies that are building a proprietary smart quantification network with a self-balancing and auto-calibrating mechanism.
A dynamic and multi-layered RNN (Recurrent Neural Network), trained forecasting engines, better optimizers and selected AI-technologies, are completing the uniqueness of the IFDAQ.